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Finding the Best Blue Shampoo can make a noticeable difference if you’re trying to keep brunette, lightened, or color-treated hair looking fresh and toned. Blue shampoo is especially popular for helping neutralize brassy orange tones, and the right formula can support a cleaner, cooler-looking finish between salon visits. Whether you want a simple toning shampoo or a full care routine, there are plenty of solid options to compare.
When selecting from this list, look at the product type, the hair color it’s meant for, and whether it’s designed for color-treated hair, brunettes, or lighter shades. It also helps to consider if you want just a shampoo or a shampoo-and-conditioner set, plus whether the formula is sulfate-free, vegan, or paired with nourishing ingredients. Price and ratings can also help narrow down the best fit for your routine.
Let’s get started!
Our Top Picks at a Glance
| Product | Best For | Buy Now |
|---|---|---|
| Matrix Brass Off Toning Blue Shampoo | Neutralizing brassy tones in color-treated hair | Buy |
| Joico Color Balance Blue Shampoo | Lightened brown hair with orange tone control | Buy |
| Oligo Professionnel Blacklight Blue Shampoo | Sulfate-free toning for blonde and color hair | Buy |
Best Blue Shampoo
1. Best Overall: Matrix Brass Off Toning Blue Shampoo
This Matrix Brass Off Toning Blue Shampoo is made to refresh hair and neutralize brassy tones, which makes it a strong choice for anyone maintaining color-treated hair. It is positioned for lightened brunettes and dark blondes, so it fits well if your hair tends to pick up orange warmth after coloring. The formula is also Cradle to Cradle Certified, which adds to its appeal for shoppers looking for a more thoughtful option.
With a 4.4 rating and a modest price point, it stands out as a balanced pick for regular toning use. Its purpose is straightforward: help refresh tone and reduce brassiness without making your routine complicated. If you want a popular blue shampoo that is built around a clear toning job, this is an easy product to consider.
This is a practical option for people who want a salon-style toning step at home. It is best suited to color-treated hair and works especially well if your goal is keeping lightened brunette or dark blonde shades looking cleaner between appointments.
Pros
- Neutralizes brassy tones
- For color-treated hair
- Suitable for lightened brunettes or dark blondes
- Cradle to Cradle Certified
Cons
- Best suited to specific hair shades
- Shampoo only, no matching conditioner included
2. Best For Lightened Brown Hair: Joico Color Balance Blue Shampoo
Joico Color Balance Blue Shampoo is designed for lightened brown hair and focuses on eliminating brassy orange tones. It also highlights boost in color vibrancy and shine, making it a good match for people trying to keep brunette color looking fresh. Its rating of 4.2 suggests it is a well-liked option among users seeking tone correction.
The formula also mentions protection against harmful UV radiation, which may be appealing if your hair is exposed to the sun often. Rosehip oil and green tea extract are included in the product description, and the overall presentation suggests a toning shampoo that aims to support both color and appearance.
If your main concern is orange warmth in lightened brown hair, this is one of the more targeted choices in the lineup. It is a strong fit for shoppers who want a blue shampoo centered on brunette maintenance and shine.
Pros
- Made for lightened brown hair
- Helps eliminate brassy orange tones
- Boosts color vibrancy and shine
- Includes UV-related protection claim
Cons
- Best for a specific hair color group
- Lower rating than some comparable picks
3. Best Sulfate-Free Pick: Oligo Professionnel Blacklight Blue Shampoo
Oligo Professionnel Blacklight Blue Shampoo is a sulfate-free option for blonde and color hair. It is described as helping revive treated hair and refresh faded highlights, which makes it useful for people maintaining salon color at home. The 4.5 rating gives it a strong position among the featured products.
The product description also mentions 11 amino acids and a moisturizing formula, suggesting a more care-focused toning shampoo. That combination may appeal to shoppers who want their blue shampoo to support a softer-feeling wash routine while addressing brassiness.
This is a smart pick if you prefer a sulfate-free formula and want a blue shampoo that is positioned for color upkeep. It is especially relevant if your hair has highlights or is regularly treated and needs periodic tone refreshment.
Pros
- Sulfate-free formula
- For blonde and color-treated hair
- Refreshes faded highlights
- Includes 11 amino acids and moisturizing formula
Cons
- Smaller size at 8.5 oz
- Best fit for highlighted and treated hair rather than all hair types
4. Best Shampoo-and-Conditioner Set: Matrix Brass Off Blue Shampoo and Pigmented Conditioner Set
This Matrix Brass Off set combines a blue shampoo with a pigmented conditioner, making it convenient for users who want both steps in one purchase. It is designed to tone and remove brassy orange undertones and is aimed at color-treated hair and lightened brunettes. With a 4.6 rating, it is one of the strongest-reviewed options on the list.
The addition of a premium salon conditioner and the vegan claim may make this especially appealing for routine users who want a more complete toning system. It offers a simple way to build a blue-toning wash-and-condition routine without mixing brands.
If you like the idea of matching products and want a practical bundle, this set is a standout. It is suited to people who want to address orange tones while also using a conditioner designed to complement the shampoo.
Pros
- Includes shampoo and conditioner
- Tones and removes brassy orange undertones
- For color-treated hair and lightened brunettes
- Vegan formula
Cons
- Higher price than shampoo-only options
- Best for users who want a full set
5. Best For Routine Care: Luseta Blue Shampoo & Conditioner Set
The Luseta Blue Shampoo & Conditioner Set is built for color brightening and is aimed at brassy and brunette treated hair. It is designed to help revive cool tones, making it a practical option for people who are maintaining a brown color and want help with warmth control. The set includes two 16.9 oz bottles, which gives it good volume for a bundled routine.
Its 4.3 rating and set format make it appealing for users who prefer consistency across shampoo and conditioner. If you want a blue-toning routine that is easy to follow and built around brunette care, this product fits that need well.
This option is most useful for shoppers who value a matched hair-care pair and want a straightforward way to keep brassiness in check. It is a simple, utility-focused buy for regular use.
Pros
- Includes shampoo and conditioner
- Color brightening for brassy and brunette treated hair
- Helps revive cool tones
- Large 16.9 oz bottles
Cons
- Set may be more than some shoppers need
- Best suited to brunette and treated hair
6. Best Strengthening Option: Olaplex Nº.4P Blonde Enhancer Purple Toning Shampoo
Olaplex Nº.4P Blonde Enhancer Purple Toning Shampoo is described as neutralizing brassiness while strengthening hair. It also repairs damage and hydrates hair, which makes it a more care-focused option in the lineup. Its 4.6 rating and premium positioning make it attractive for shoppers who want more than just toning.
This product is listed as suitable for coily, curly, straight, and wavy hair, so it has broad hair-type appeal. While it is a purple toning shampoo rather than a blue shampoo, it is part of the broader toning category and is included here among the featured picks.
If you are looking for a strengthening shampoo that addresses brassiness and offers hydration support, this is one of the most well-rounded products in the group. It is especially appealing to users who prioritize repair alongside tone maintenance.
Pros
- Neutralizes brassiness
- Strengthens hair
- Repairs damage and hydrates hair
- Suitable for multiple hair textures
Cons
- Higher price point
- Purple toning shampoo rather than blue shampoo
7. Best Duo Bundle: Oligo Professionnel Blacklight Blue Shampoo & Conditioner Duo
This Oligo Professionnel Blacklight duo gives you both the blue shampoo and conditioner in one bundle. It is sulfate-free, vegan, and described as helping eliminate brassy tones and refresh faded highlights. With argan oil and a hydrating formula mentioned in the product description, the set is geared toward users who want a more nourishing toning routine.
The duo format is convenient for anyone who wants matching products from the same line. It is especially relevant for blondes and people maintaining treated hair, where toning and hydration often need to work together.
Although the price is higher, the set can be a useful option if you want a complete toning routine and prefer buying once rather than pairing separate products yourself.
Pros
- Includes shampoo and conditioner
- Sulfate-free
- Vegan formula
- Hydrating formula with argan oil
Cons
- More expensive than single products
- Best for users who want a set
8. Best For Brunettes: Fanola Wonder Blue Shampoo for Brunettes
Fanola Wonder Blue Shampoo for Brunettes is specifically made for light brown to platinum strands and is designed to neutralize orange and brassy tones. Its 4.4 rating and targeted positioning make it a strong candidate for brunettes looking for a focused toning shampoo. The vegan and sulfate-free claims also make it attractive to ingredient-conscious shoppers.
This is a good fit if your hair tends to show warm undertones and you want a blue shampoo that speaks directly to brunette maintenance. The 11.8 fl oz size also gives it a practical middle ground between smaller and larger bottles.
For users who want a toner-style shampoo built around brunette color correction, this product is simple and effective in concept. It is one of the more direct choices for orange-tone control.
Pros
- Designed for brunettes and light brown strands
- Neutralizes orange and brassy tones
- Vegan
- Sulfate-free
Cons
- May be too targeted for non-brunette hair
- Shampoo only, no conditioner included
9. Best Pigmented Conditioner: Matrix Brass Off Blue Conditioner
Matrix Brass Off Blue Conditioner is a pigmented conditioner that tones and removes brassy orange undertones. It is meant for color-treated hair and lightened brunettes, with a vegan formula listed in the product description. At a 4.4 rating, it gives users a conditioning step focused on tone support.
This product works well as a companion to a toning shampoo or as part of a routine where your conditioner also contributes to color maintenance. Its main value is that it helps extend the brass-control step beyond shampoo alone.
If you are looking for a conditioner that specifically supports brunette tone correction, this is a practical option. It is best for users who want a pigmented conditioner rather than a standard moisture-only formula.
Pros
- Tones and removes brassy orange undertones
- For color-treated hair and lightened brunettes
- Pigmented conditioner
- Vegan formula
Cons
- Conditioner only, not a full shampoo set
- Best used as part of a toning routine
10. Best Budget Pick: Luseta Color Brightening Blue Shampoo
Luseta Color Brightening Blue Shampoo is aimed at brunettes and brassy orange tones, with a focus on color-treated hair. It is sulfate, phosphate, and paraben free according to the product description, and its 4.4 rating suggests solid consumer satisfaction. It also comes in a 16.9 oz size, which gives it good value for the price.
This is a good choice if you want a straightforward blue shampoo for routine maintenance without moving into a pricier salon bundle. Its positioning makes it easy to understand: brighten color and help manage orange warmth.
For shoppers watching budget and still wanting a large bottle, this is one of the more appealing options. It is especially useful for regular brunette maintenance.
Pros
- Budget-friendly price
- Large 16.9 oz bottle
- For brunettes and brassy orange tones
- Sulfate, phosphate, and paraben free
Cons
- Shampoo only
- Name includes a typo in the product listing
11. Best Classic Purple Toning Shampoo: Clairol Professional Shimmer Lights Purple Shampoo
Clairol Professional Shimmer Lights Purple Shampoo is a classic toning shampoo for blonde, silver, gray, and highlighted hair. It is described as neutralizing brass and yellow tones, and its strong 4.6 rating highlights its popularity. While it is not a blue shampoo, it is still a notable toning option for shoppers comparing color-correcting shampoos.
This product is particularly relevant if your hair care goal is yellow-tone control rather than orange-tone correction. It has a traditional, straightforward tone-correcting purpose and is one of the most recognizable names in the broader toning category.
If you are open to purple toning formulas alongside blue ones, this is a dependable and affordable choice that has clearly earned a solid reputation.
Pros
- Neutralizes brass and yellow tones
- For blonde, silver, gray, and highlighted hair
- Strong rating
- Affordable price
Cons
- Not a blue shampoo
- Best for lighter hair tones
12. Best Value Large Bottle: Matrix Brass Off Toning Blue Shampoo
This second Matrix Brass Off listing is the same toning blue shampoo formula presented in a larger 46 oz size. It is made to refresh and neutralize brassy tones for color-treated hair, lightened brunettes, or dark blondes. With a 4.4 rating, it gives buyers a high-volume option in the same familiar line.
Its main advantage is the larger bottle size, which can be useful if you use toning shampoo regularly. If you already know you like the formula, this version is a practical bulk-style choice.
For households or frequent users, this large bottle may offer the most convenience. It is a solid fit for anyone who wants a longer-lasting supply of a recognized blue shampoo.
Pros
- Large 46 oz bottle
- Refreshes and neutralizes brassy tones
- For color-treated hair, lightened brunettes, or dark blondes
- Same familiar Matrix Brass Off formula
Cons
- Larger upfront cost
- May be too much for occasional use
13. Best Lightweight Brunette Care: John Frieda Blue Crush Conditioner
John Frieda Blue Crush Conditioner is described as a toning shampoo for brunette hair, though the listing name also refers to conditioner. It is positioned to nourish color-treated and natural hair while using blue pigments to help reduce orange tones. Its 4.2 rating places it in the solid middle of the pack.
This product is clearly aimed at keeping brunette shades vibrant and cool-toned. The compact 8.3 oz size makes it a lighter, more manageable option for users who want something simple for brunette maintenance.
If you are looking for a branded brunette-toning option that focuses on orange reduction, this is a practical choice. It works best for users who want a straightforward, everyday product rather than a bundled set.
Pros
- Uses blue pigments
- Helps reduce orange tones
- For color-treated and natural brunette hair
- Nourishes hair
Cons
- Product naming is inconsistent
- Smaller size at 8.3 oz
14. Best High-Rating Pick: amika bust your brass cool blonde strength repair shampoo
amika bust your brass cool blonde strength repair shampoo has the highest rating in this list at 4.7, which makes it stand out right away. The product name suggests it is designed for cool blonde maintenance and strength repair, making it a more premium-feeling toning shampoo choice. It is a strong option for shoppers who value top user feedback.
Because the available information is limited to the product name itself, the appeal here is mainly in the brand, the rating, and the tone-correcting positioning. It is clearly built around brass reduction and blonde support.
If you want a highly rated option and are shopping for a cool blonde maintenance shampoo, this is a standout pick. It is one of the most appealing choices for those comfortable selecting based on reputation and overall rating.
Pros
- Highest rating in the list
- Designed for cool blonde maintenance
- Strength repair positioning
- Clear brass-busting focus
Cons
- Limited product detail provided
- Best suited to blonde hair
15. Best Sulfate-Free Budget-Friendly Purple Option: L’Oreal Paris EverPure Brass Toning Purple Shampoo
L’Oreal Paris EverPure Brass Toning Purple Shampoo offers a sulfate-free formula at a budget-friendly price. It is made for blonde, bleached, silver, or brown highlighted hair and is designed to neutralize brassiness. Its 4.5 rating makes it a dependable value pick in the toning category.
This shampoo is a good fit for shoppers who want a recognizable drugstore-style option and prefer a sulfate-free formula. It is small at 6.8 fl oz, but that may suit users who only need occasional toning maintenance.
While it is a purple toning shampoo rather than a blue shampoo, it still belongs in a comparison of brass-fighting hair care. It is a convenient choice for people who want a lower-cost entry point.
Pros
- Sulfate-free formula
- Budget-friendly price
- For blonde, bleached, silver, or brown highlighted hair
- Strong 4.5 rating
Cons
- Not a blue shampoo
- Small 6.8 fl oz bottle
Buying Guide
Hair Color and Tone
The first thing to consider is whether the product is designed for brunettes, lightened brown hair, blonde hair, or highlighted hair. Blue shampoo is often used to address brassy orange tones, so matching the formula to your hair color matters.
Formula Type
Some options are just shampoo, while others come as shampoo-and-conditioner sets. If you want a complete routine, bundles can be more convenient. If you already have a conditioner you like, a single shampoo may be the better purchase.
Sulfate-Free and Ingredient Preferences
Several products on this list are sulfate-free, and some are vegan as well. If those factors matter to you, check the listing carefully before buying. Ingredient-focused shoppers may also value formulas that mention moisturizing or strengthening support.
Bottle Size and Value
Sizes vary quite a bit, from smaller bottles to large value-sized options. Think about how often you tone your hair. Occasional users may prefer a smaller bottle, while regular users may want a larger size or a set for better value.
Ratings and Reviews
Ratings offer a helpful snapshot of general satisfaction. Products in this list range from 4.2 to 4.7, so there are several strong choices. A higher rating may be useful when comparing similar products, especially if you are choosing between shampoo-only and bundle options.
Frequently Asked Questions
What does blue shampoo do?
Blue shampoo is generally used to help neutralize brassy orange tones in brunette or color-treated hair. It is commonly chosen by people who want to keep their shade looking cooler and fresher between salon visits.
Who should use blue shampoo?
Blue shampoo is usually best for brunettes, lightened brunettes, dark blondes, or other hair types that tend to develop orange warmth. The product listing should always be checked to make sure it matches your hair color and goals.
How is blue shampoo different from purple shampoo?
Blue shampoo is generally aimed at orange tones, while purple shampoo is typically used for yellow tones. Both are toning shampoos, but they work on different unwanted warmth in hair.
Should I buy a shampoo only or a set?
If you want a simple routine, a shampoo only option may be enough. If you prefer a matching cleanser and conditioner, a set can be more convenient and may offer better value depending on how often you use it.
Is sulfate-free blue shampoo better?
It depends on your preferences and hair routine. Sulfate-free formulas are often attractive to people who want a gentler-feeling product or who are looking for a more color-conscious shampoo.
How often should I use blue shampoo?
Use frequency depends on your hair color, how brassy it becomes, and the product directions. It is best to follow the instructions on the specific shampoo or set you choose.
Conclusion
The Best Blue Shampoo for you depends on your hair color, your tone-correcting needs, and whether you want a single shampoo or a complete set. If you want a straightforward and highly relevant option, Matrix Brass Off Toning Blue Shampoo is a strong overall pick, while bundled choices like the Matrix Brass Off set and Luseta set offer added convenience.
For brunettes fighting orange tones, targeted picks like Fanola Wonder Blue Shampoo and Joico Color Balance Blue Shampoo are especially worth considering. If you prefer sulfate-free formulas, Oligo Professionnel Blacklight Blue Shampoo stands out as a reliable option. No matter which one you choose, the right blue shampoo can help keep your hair looking more vibrant and balanced.